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Reimagining Growth in Modern Food Culture

Packaged food and beverage consumption has slowed in recent years and long-entrenched major national CPG brands face steep competition from younger emerging brand entrepreneurs. Food and beverage marketplace observer James Richardson explains how consumers want to be upsold today and how this influences portfolio strategies for the 21st Century.

 

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Food & Beverage Occasions Consumer Package Goods Culture Retail/Shopper Insights


 Walmart and ALDI and Lidl, oh my!

Walmart and ALDI and Lidl, oh my!

Walmart is retooling its deep-discount pricing strategy to stave off competition. But is low pricing enough?

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