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If Consumers Had an Extra $100 Per Week, How Would They Spend It?

If Consumers Had an Extra $100 Per Week, How Would They Spend It?

Consumers generally aspire to save more and pay down debts with extra income, regardless of their income level. However, low-income consumers are much more likely to say they would use extra money to buy more food, suggesting a large gap between what they want and what they can afford.

Resources:

Report: The Business of Thrift: Understanding Low-Income and Value-Oriented Consumers

Click to view full infographic»

Questions? Want more information? Contact:

Blaine Becker
Senior Director of Marketing
425.452.0818 ext 124
blaine@hartman-group.com


Categories

Consumer Demographics Food & Beverage Occasions Consumer Package Goods Retail/Shopper Insights Trends Foodservice/Restaurant


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