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Who’s Walking the Talk? Corporate Sustainability

Who’s Walking the Talk? Corporate Sustainability

Transparency is a big, complex issue. It is the one word that captures the swelling chorus of consumer demands in the sustainability marketplace. Today’s consumers want to make better purchase decisions, and to do this they want to be better informed. They want to know “what’s inside” before they buy. And what they want to know extends well beyond product and packaging characteristics. According to The Hartman Group’s Sustainability 2017 report, 69 percent of consumers want more information about a company’s personal, social, economic and environmental practices.

Resources:

Report: Sustainability 2017

Click to view full infographic»

Questions? Want more information? Contact:

Blaine Becker
Senior Director of Marketing
425.452.0818 ext 124
blaine@hartman-group.com


Categories

Consumer Package Goods Retail/Shopper Insights Sustainability Trends Foodservice/Restaurant


HEALTH + WELLNESS 2017

Health + Wellness 2017 updates and extends The Hartman Group’s previous work, showing changing attitudes, behaviors and emerging trends. We will also apply our signature “ahead-of-the-curve” thinking for marketing health and wellness solutions to consumers with our inclusive focus on trendsetters, early adopters and more mainstream consumers. The report delivers a culturally based big-picture assessment of where health and wellness is today, where it is headed and what it means for your business.

DOWNLOAD REPORT OVERVIEW AND ORDER FORM »

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