In 2017, consumers overall believe voting has a bigger impact than purchasing but with clear variations by age. Older consumers, particularly Boomers, see more impact from their voting decisions. Millennials are noticeably less positive about voting.
Report: Sustainability 2017
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Health + Wellness 2017 updates and extends The Hartman Group’s previous work, showing changing attitudes, behaviors and emerging trends. We will also apply our signature “ahead-of-the-curve” thinking for marketing health and wellness solutions to consumers with our inclusive focus on trendsetters, early adopters and more mainstream consumers. The report delivers a culturally based big-picture assessment of where health and wellness is today, where it is headed and what it means for your business.