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What types of restaurants do Millennials prefer?

What types of restaurants do Millennials prefer?

Millennials are crafting their own food culture. They began with a foundation of childhood habits learned from their parents, then received unprecedented exposure to the philosophies of healthy diets throughout their years in school, and now they have started breaking out into their own conversations and discoveries about food through their social networks and popular media channels.

Millennials are the ethnically diverse, which affords them the opportunity to incorporate eating habits from across many different cultures. This diversity will continue to drive food culture trends around the exploration of authentic, global food experiences.

For the most comprehensive research into dining behaviors check out these syndicated reports:

NEW! Food Service Experience 2016

Foodways of the Younger Generations—Millennials and Gen Z

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Questions? Want more information? Contact:

Blaine Becker
Senior Director of Marketing
425.452.0818 ext 124


Consumer Demographics Food & Beverage Occasions Retail/Shopper Insights Foodservice/Restaurant


Health + Wellness 2017 updates and extends The Hartman Group’s previous work, showing changing attitudes, behaviors and emerging trends. We will also apply our signature “ahead-of-the-curve” thinking for marketing health and wellness solutions to consumers with our inclusive focus on trendsetters, early adopters and more mainstream consumers. The report delivers a culturally based big-picture assessment of where health and wellness is today, where it is headed and what it means for your business.


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