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TODAY’S PRIORITIES: WHAT HEALTH AND WELLNESS MEANS TO WOMEN

TODAY’S PRIORITIES: WHAT HEALTH AND WELLNESS MEANS TO WOMEN

Women are a powerful voice in the marketplace; they have proven to be leaders in the health and wellness movement. They are charting new territory through their desire to increase their knowledge and use of wellness products, thus shaping the health and wellness retail arena. Women offer cutting-edge insights to the future of health and wellness that are redefining the standards for companies, brands, products, services and channels. Health triggers play a significant role in product purchase. About half of women have changed their health and wellness views in the past few years.

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Source: Health & Wellness 2015

Questions? Want more information? Contact:

Blaine Becker
Senior Director of Marketing
425.452.0818 ext 124
blaine@hartman-group.com


Categories

Consumer Demographics Food & Beverage Occasions Consumer Package Goods Health & Wellness Retail/Shopper Insights


HEALTH + WELLNESS 2017

Health + Wellness 2017 updates and extends The Hartman Group’s previous work, showing changing attitudes, behaviors and emerging trends. We will also apply our signature “ahead-of-the-curve” thinking for marketing health and wellness solutions to consumers with our inclusive focus on trendsetters, early adopters and more mainstream consumers. The report delivers a culturally based big-picture assessment of where health and wellness is today, where it is headed and what it means for your business.

DOWNLOAD REPORT OVERVIEW AND ORDER FORM »

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