The Hartman Group’s weekly food and beverage industry newsletter delivers the latest data, insights and thought-provoking analysis about the trends and consumer behaviors reshaping todays – and tomorrow’s food and beverage culture.

Hartbeat image

Writing the next entry in the journals of wellness consumers

We see an increasing number of wellness products and services offered to consumers hungry to change their lifestyles in ways they find positive and life affirming. Whether it's high-quality multivitamins available in a mass-market setting, the...

 More »

Hartbeat image

MyPlate recipes and the convenience of healthy eating

As most of us know by now, First Lady Michelle Obama has been on a quest to reverse the trend line on obesity in America, particularly among children. Earlier this year she laid out a plan to identify “healthy recipes” that align with the U.S....

 More »

Hartbeat image

What the 1 percent can teach the "All-Knowing Oz"

Dr. Oz set forth the argument for relevance based on nutritional grounds. Consumers, however, aren't as concerned about the nutritional value of foods and beverages as they are with perceptions of products being overly processed, less fresh, and,...

 More »

Hartbeat image

Do You Have the Stomach for Gluten-Free?

From a macro health and wellness perspective, consumers remain laser-focused on fresh, local, high-quality foods with unwavering passion. For progressive wellness consumers, the avoidance of gluten hits at the root source of all wellness:...

 More »

Hartbeat image

Sweetener Wars: Refining the Treat

How Americans manage sweetness is becoming increasingly a divided issue whereby, on one hand, consumers view sweetened products as an important part of their lifestyle while, on the other hand, they view it as a potential threat to their health.

 More »

Hartbeat image

Those Who Eat Together Fight Obesity Together

Childhood obesity is a term that has infiltrated American society in almost every health-related message out there. There's been quite a bit of commotion in the past year surrounding regulation and mandates and packaging and marketing to kids,...

 More »

Hartbeat image

Healthy Snacking and Social Eating as an Obesity Solution

There's been quite a bit of commotion in the past year surrounding regulation and mandates and packaging and marketing to kids, and while the focus on products and nutrition panels has been somewhat helpful, we believe that the obesity issue is...

 More »

Hartbeat image

Health & Wellness Trend Update:

Growth of the U.S. personal care product market is expected to continue over the next few years as consumers expand their purchases of higher-quality beauty and personal care products. According to industry reports and economic indicators, as...

 More »

Hartbeat image

Consumer Trend in Self-Diagnosis: The Gluten-Free Conundrum

Gluten is back in the news–again. Frankly, we’re a bit baffled as to why this topic continues to make headlines. That American consumers spend billions annually on gluten-free products is newsworthy, but the jury is out on whether or not the...

 More »

Hartbeat image

Will Raw Food Go Mainstream?

Raw eating promotes the consumption of uncooked, unprocessed or minimally processed, and often organic foods. A raw food diet consists of foods that have not been heated above certain temperatures, ranging from 92ºF to 118°F, so are primarily...

 More »

FOOD SHOPPING IN AMERICA 2017

As leaders in the study of American food culture, The Hartman Group has been tracking how Americans shop for food since the 1990s. From one-stop shopping to multichannel shopping to online markets and click-and-collect, we continue to track consumers’ evolving perceptions, needs, habits and relationships with food retailers. New to the 2017 report is a special section on the expansion of the discount grocery channel, the emerging fresh-format channel and smaller-footprint retail formats.

DOWNLOAD REPORT OVERVIEW AND ORDER FORM »

subscribe
hartbeat subscribe