The Hartman Group’s weekly food and beverage industry newsletter delivers the latest data, insights and thought-provoking analysis about the trends and consumer behaviors reshaping todays – and tomorrow’s food and beverage culture.

Hartbeat image

How convenience stores could eat quick-serve restaurants' lunch

As consumers increasingly clamor for quick, easy and accessible meals, convenience stores have a great opportunity to become go-to destinations for lunch. They are currently losing out to fast-food outlets, which have added fresh, healthier...

 More »

Hartbeat image

Roadside Pantry Effect: The World Is the Consumer's Oyster

In a new twist on the world is your oyster, the notion that food is everywhere is a refrain heard almost constantly in food industry circles and is an accepted fact among consumers. The Hartman Group analysts call it the Roadside Pantry Effect -...

 More »

Hartbeat image

Should Chipotle Go "Back to the Start"?

Called The Scarecrow, the animated film shows a scarecrow surrounded by images of industrial food that many consumers find increasingly disturbing: Cows in tight spaces being milked by machines, chickens plumped with saline, and misleading...

 More »

Hartbeat image

Selling fresh, but are consumers buying it?

It is important to understand that fresh is not so much an objective distinction (as in the difference between fresh fruit and canned fruit) as it is a multi-faceted framing device that allows consumers to differentiate between the real and the...

 More »

Hartbeat image

AmazonFresh…Grocery Domination Ahead?

We live in a world where the divisions between online and offline are increasingly blurred. Online grocery shopping represents a natural evolution in how consumers are living their lives simultaneously in both the physical and digital world.

 More »

Hartbeat image

Demise of Tesco's Fresh & Easy: Was It the Economy Or the Brand…Or Something Else?

Blaming Fresh & Easy's demise on a weak economy, slow ROI, and difficulty converting shoppers from large-format stores offers little explanation when compared with the success of retailers like Aldi, Trader Joe's, and innovators in the dollar and...

 More »

Hartbeat image

Boomer Shops Atlanta: Publix, The Fresh Market and Kroger

Boomers’ heightened interest in living healthier lifestyles is evident in the close attention they pay to food choices and food shopping experiences.

 More »

Hartbeat image

Whole Foods Market: The Apple of the Food Industry

In the technology world, Steve Jobs was either revered or reviled. In the world of food culture, Whole Foods Market co-founder and CEO John Mackey is viewed in a similar vein.

 More »

Hartbeat image

Relay Foods Interview: Growth of Online (Local) Grocery

Whereas the e-grocery business model failed miserably in the dot-com meltdown of the late 1990s, the drumbeat for a profound shift in how shoppers purchase groceries is sounding loudly today as several influences converge at once: whether it’s...

 More »

Hartbeat image

Consumer Confidential: A Food Journal on Shopping Fresh & Easy

Shortly after Fresh & Easy opened their first stores in Southern California, our ethnographic analysts were on the scene alongside consumers, gathering their initial perceptions of the retail experience.

 More »

FOOD SHOPPING IN AMERICA 2017

As leaders in the study of American food culture, The Hartman Group has been tracking how Americans shop for food since the 1990s. From one-stop shopping to multichannel shopping to online markets and click-and-collect, we continue to track consumers’ evolving perceptions, needs, habits and relationships with food retailers. New to the 2017 report is a special section on the expansion of the discount grocery channel, the emerging fresh-format channel and smaller-footprint retail formats.

DOWNLOAD REPORT OVERVIEW AND ORDER FORM »

subscribe
hartbeat subscribe