The Hartman Group’s weekly food and beverage industry infographics about timely topics and trends influencing the culture of food and beverage.

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Who buys organic

Organic usage is holding steady. The Hartman Group’s Organic & Natural 2014 report finds that about three-quarters of U.S. consumers are organic users.

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Organic Usage Traits

Will the Numbers Change in 2014?

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Buying Organic — Motivations vs. Barriers

Key reasons why consumers continue to purchase (motivators) or reasons why they don’t purchase (barriers) organics.

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Are these foods really organic?

Do consumers really BELIEVE that a food or beverage is organic or if it has been enhanced to provide particular health benefits

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Is it organic or natural? Has it been genetically altered?

With the proliferation of organic and natural foods and beverages into the mainstream, their meaning has shifted. While the meaning of organic has weakened in the past few years, natural is experiencing renewed significance. The following chart...

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HEALTH + WELLNESS 2017

Health + Wellness 2017 updates and extends The Hartman Group’s previous work, showing changing attitudes, behaviors and emerging trends. We will also apply our signature “ahead-of-the-curve” thinking for marketing health and wellness solutions to consumers with our inclusive focus on trendsetters, early adopters and more mainstream consumers. The report delivers a culturally based big-picture assessment of where health and wellness is today, where it is headed and what it means for your business.

DOWNLOAD REPORT OVERVIEW AND ORDER FORM »

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