The Hartman Group’s weekly food and beverage industry infographics about timely topics and trends influencing the culture of food and beverage.

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Wellness Shopping Behavior Infographic

Consumers continue to seek “fresh” foods with signs of less “processing.” These are fluid, consumer-defined concepts, and the relevant cues for what consumers will reject, accept or seek out vary by level of engagement with health and wellness...

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Digital food life timeline

Consumers’ coming of age mirrors key milestones in the digital timeline

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World of food cultural engagement

The World of Food describes how consumers orient to food, based upon the intensity of their involvement in or commitment to following developments in food culture.

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Online grocery shopper

Shopping for groceries online is a growing business. Today’s Online Grocery Shopper, representing about 14 percent of U.S. households, is more likely to be young, urban, a user of mobile technology, live in a multi-person, high-income household...

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Social Media and Lifecycle of a Meal

The Impact of Social Technology on Food Culture report, The Hartman Group 2011 Social Media’s Influence On the Lifecycle of a Meal: From Inception to Consumption

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How consumers spend their time

The number of hours consumers say they spend engaged in various activities, on average, during a typical week.

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The "Review" -- Another Step Forward in Consumer Control

Consumers say they gain value from companies that offer online reviews. More than ever, consumers are in control of brands, and they know it. The Internet, social media tools, and mobile phone applications (apps) allow consumers to communicate...

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What do consumers talk about on social media?

Social media changes food culture by influencing how consumers think about, talk about and experience food. With the clicks of our fingers, social media alters the entire lifecycle of a meal from planning, to buying, to cooking, to eating. As...

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Social media reflects changes in meal planning, preparation, and eating

Social media has made an indelible imprint on food culture. With the click of a finger, social media changes how we plan, buy, cook, and eat food. As consumers discover, learn, and share online, they become active participants in food culture....

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HEALTH + WELLNESS 2017

Health + Wellness 2017 updates and extends The Hartman Group’s previous work, showing changing attitudes, behaviors and emerging trends. We will also apply our signature “ahead-of-the-curve” thinking for marketing health and wellness solutions to consumers with our inclusive focus on trendsetters, early adopters and more mainstream consumers. The report delivers a culturally based big-picture assessment of where health and wellness is today, where it is headed and what it means for your business.

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